Jaya Bachchan, MP Rajya Sabha, inaugurated Southend Fertility & IVF Centre, which has tied up with the Saket City Hospital to facilitate better access to fertility treatment. She said that she understands motherhood and that IVF is the boon to childless couples. Southend Fertility & IVF Centre, who offers one of the leading infertility programmes in the Northern region, has been providing fertility solutions to childless couples since year 2000 with centres in NCR. The centre is headed by Dr Sonia Malik (DGO, MD, FICOG) and supported by a highly experienced team of professionals. Dr Malik is President of the Indian Fertility Society and Chairperson of the Infertility Committee of the Association of Obstetricians & Gynaecologists of Delhi. Commenting on the tie up Dr. Sonia Malik said We are looking forward to raising the already high standard of excellence and proficiency at Saket City Hospital by a few notches by providing the best available fertility solutions to childless couples. Novel medical advents like In Vitro Fertilization, ICSI etc are nothing short of a blessing for childless couples. The success rate of this treatment is as high as 30- 40 per cent, she added. Considering the steep rise in cases of infertility in India in the past decade, and keeping in mind the expertise of Southend Fertility & IVF in handling such issues, this partnership will be greatly beneficial to not only people from adjacent areas but also to those across India and from abroad too, says Dr. Garima, CEO, Saket City Hospital, New Delhi. The infertility treatments available at the centre are the latest advanced techniques including IUI (Intra Uterine Insemination), IVF (In Vitro Fertilization), ICSI (Intra Cytoplasmic Sperm Injection), PIMSI, and IMSI (Intracytoplasmic morphologically-selected sperm injection). Southend Fertility & IVF also offer latest diagnostic and screening procedures such as PGD, PGS to ensure better outcomes.