The Asian region has the world’s fastest growing mobile markets with 2.6 billion mobile subscribers in early 2011 and an average annual growth of over 25 per cent.
Sophisticated applications that transform mobiles into medical devices have also seen explosive growth making inroads into clinical practice to assist with diagnosis, treatment recommendations and patient compliance. More than 500 million smart phone users will be using health apps by 2012, and by 2014, more people will access the web via a mobile or smart device rather than their PCs or laptops.
Given Asia’s rapidly aging population, the mobile health channel provides a unique opportunity to reach patients directly as well as monitor them in a more cost-effective way. The massive potential for growth in the Asia Pacific health industry will be explored at the HIMSS Asia Pac’11 Conference, incorporating HIMAA 2011 National Conference in Melbourne from 21-22 September. As part of the thought leader sessions on the first day of the HIMSS AsiaPac 11 Conference, Mr. Jorge Martinez Navarrete, Economic Affairs Officer, United Nations ESCAP, will talk about mobile technologies for healthcare and how they are changing the landscape of care delivery and patient satisfaction. “People are increasingly using mobile devices for messaging, banking, entertainment, e-commerce and are expecting similar services from their healthcare institutions. But there are many questions; Should you first address the needs of your doctors or those of your patients? Which applications should you buy, and which should you develop? I will share some cost-effective ideas on how to gradually deploy mobile technology to strengthen health organizations in both developed and developing countries,” Mr Navarrete said. On the second day, Mr Christopher M. Catallo , EVP Greystone.Net, will talk about how to keep abreast of fast developing technologies and applications. HIMSS Asia Pac’11 also features a Mobile Health Symposium on 20th September, which will be opened by Ms Charlene S. Underwood, chairperson of the HIMSS board and senior director of government and industry affairs for Siemens Healthcare. The symposium, to be chaired by Dr Chong Yoke Sin, CEO of Singapore’s Integrated Health Information Systems (IHiS), will feature mobile health experts from around the world who will share experiences and insights on harnessing the technology to further improve public health outcomes.
“From remote health monitoring solutions to dynamic real-time information sharing for physicians and healthcare staff, the convergence of mobile technologies with healthcare services will provide exciting transformations in healthcare delivery and quality. We will discuss pragmatic approaches, best practices and governance in how healthcare providers can cost-effectively deploy and manage fast-changing mobile technologies and be prepared to take advantage of opportunities,” Dr Chong said. Apart from symposiums and talks, the HIMSS Asia Pac’11 Conference will also feature cutting-edge technologies and innovative health IT solutions by about 80 leading companies. The conference and exhibition, which is organized by HIMSS Asia Pacific, is the sixth edition in the region. Since its establishment, HIMSS Asia Pacific has successfully organised HIMSS Asia Pacific Conferences and Exhibitions around the region, in countries including Singapore, Malaysia, Hong Kong, China and Korea.