NCD management needs patient-centric policies, digital technology: Experts

Dr Shailesh Ayyangar, President, OPPI, felicitating Anupriya Patel, Minister of State for Health and Family Welfare, Government of India

To address the challenge of non-communicable diseases (NCDs) in India due to changing demographics and lifestyle modifications, there is a growing need to leverage digital technology to provide better health outcomes and implement patient-centric policies for better management of NCDs, say experts.

Speaking at the sixth Healthcare Access Summit on NCDs, organised recently by the Organisation of Pharmaceutical Producers of India (OPPI), in New Delhi, the experts highlighted that NCD management has become imperative as it has a deep impact on the health economics of the country.

Collaborating with government and other stakeholders at national, state and local levels, the OPPI sixth Healthcare Access Summit endevours to develop and expand an integrated disease management process broadly engaging with affected communities in the fight against non-communicable diseases,” said Dr Shailesh Ayyangar, President, OPPI, and Managing Director, India & Vice President,

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“The good news is that we have therapies that can combat these diseases and help patients live a full and normal life by strengthening patient self-management education; community-based supportive services and broad-based community mobilisation, he added.

The summit brought together government representatives, policy makers, healthcare leaders, pharmaceutical industries, global healthcare experts and other stakeholders to deliberate on the need to to contain the growing burden of NCDs in India.

Speaking at the summit, Bollywood actress and cancer crusader Manisha Koirala shared that how cancer was the

Bollywood actress and cancer survivor Manisha Koirala

catalyst in turning her life around.

“With a good team of doctors, family support and lots of faith, this disease can be conquered. Thanks to scientific progress and medical advancements made, many patients can hope to lead longer and better lives. Many members of OPPI are also innovating healthcare to address significant unmet medical needs, she added.

Kanchana TK, Director General, OPPI, said that preventive care is central to raising awareness about NCDs and OPPI members were committed to address unmet medical needs. “OPPI members are committed to transforming lives through medical science, he said.

The summit was supported by the Ministry of Health and Family Welfare, and the Department of Pharmaceuticals, Ministry of Chemicals and Fertilisers.

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