In an effort to monitor the quality of mother and child care in rural India, the Central government will soon launch a toll-free helpline to enable both rural populace and health workers to contact the government and resolve their health-related queries.

Through this toll-free number, villagers can register their complaints or get information related to health facilities for mother and children in their vicinity, a senior official from the National Institute of Health (NHM) and Family Welfare (NIHFW) said.


A caller can give a missed call at the toll-free number 10588 and will receive a call back within 90 seconds.

To keep a check on quality of health services in rural areas, the government set up a Mother and Child Tracking Facilitation Centre (MCTFC) in 2014 from where calls are made to ASHA workers and beneficiaries. Now, this facilitation centre will handle inbound calls made on the toll-free number 10588.

This facility is available in 13 states with Hindi and English as language options. Four new regional languages — Gujarati, Telugu, Odiya and Assamese — will be introduced soon.



Be a part of Elets Collaborative Initiatives. Join Us for Upcoming Events and explore business opportunities. Like us on Facebook , connect with us on LinkedIn and follow us on Twitter , Instagram.

Related Health Policy


whatsapp--v1