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Fujifilm — Making India Future Ready in Diagnostic World

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Chander Shekhar Sibal

With digital mammography and Synapse PACS (Picture Archiving and Communication System) like system, Fujifilm has carved its niche in radiology and Imaging field. It is committed to augment Indian healthcare delivery system enabling people to avail best patient care, says Chander Shekhar Sibal, Executive Vice President, Fujifilm India Pvt Ltd for Elets News Network (ENN).

Q Fujifilm is one of the leaders in diagnostic imaging and information systems. How do perceive its contribution in Radiology and Imaging sector?

Chander Shekhar SibalOur products are best in terms of image quality. The major distinction is quality and reliability of our products. We have CR (computed radiography), DR (digital radiography) and digital mammography and Synapse PACS (Picture Archiving and Communication System).

We have over 1,20, 000 CR systems installed worldwide. In India alone, we have 30,000 CR & Imagers installed.

We have done digitalisation of X-Ray rooms across nook and corner of India through PPP with KRSNA in Assam and Himachal Pradesh and these sites are connected through tele-radiology for immediate reporting.

Q Shed some light over Synapse Enterprise PACS. What latest innovations have been made on this front?

FUJIFILM Synapse is our one- stop shop. With an integrated mammography, RIS and PACS solution, high end FDA approved 3D post processing applications cater to entire hospital departments right from Radiology, Cardiology, Surgery, Orthopaedics, Neurology, Urology, Dental and Maxillofacial, Podiatry, Forensic Science for Virtual autopsies. We have fully trained clinical and dedicated IT professional’s support team. Fujifilm offers a comprehensive approach to PACS customers.

Synapse product range have very unique feature which enables Multi Site hospitals and diagnostic centres to use the interconnected workflows and imaging needs. Tele radiology comes as a default component in our Synapse PACS RIS offering. Fujifilm provides obsolesce protection for software under CME which is one of the best attributes of our approach.

Q What have been your innovative products and solutions on Radiology and Imaging front?

Fujifilm India Pvt Ltd, a pioneer in the development and application of imaging and information innovations to healthcare technologies, partnered with different institutes all over India for the installation of its 50 Micron 3D Mammography machine Amulet Innovality, a highly advanced breast cancer diagnostic machine that has made early detection of breast cancer a reality for women.

Fujifilm’s FDR Smart F is a high- quality Digital Radiography system. It delivers a user-friendly smart workflow for busy imaging centers. This flexible DR solution saves space and simplifies installation costs by eliminating ceiling height requirements and construction costs associated with overhead / ceiling- mount x-ray systems.

The ‘Fujifilm FDR Smart F’ features an ergonomically designed floor mounted tube stand to provide lighter and smoother movement for faster, more efficient workflow. It offers a choice of a four-way floating tabletop and a six-way elevating table, making it flexible for patients of all shapes and sizes.

A wide variety of exams can be performed using the optional tilting wall stand. Non-ambulatory patients can be easily imaged in the seated position.

The unique rotation bucky design helps avoid the risk of Flat Panel Detector drop-off and the rotating bucky also helps to image the patient horizontally or vertically (in chest bucky) and longitudinally or tranverse manner in the table, with a 14 x17 detector itself without the need for 17 x17 detector. The Grids also can be easily removed to meet different exposure requirements.

The system offers host of advanced features like Automatic Exposure Control (AEC), DAP, Image Stitching, Cassette tracking, tilting wall bucky etc. so that customers can choose the features based on their requirement.

The High Frequency Generator (40 / 52 / 68 / 82KW Variants) offers accurate power output.

Depending on the customer budget, they can choose single or dual detector configuration with options of CSI / GoS Detectors. The Detector size (like 14 x 17 or 17×17) and wired / wireless configurations can be customised flexibly as per the user requirement.

Fujifilm’s renowned digital image processing expertise, including Dynamic Visualisation, optimises image display based on recognition of contrast levels throughout the entire exposure field.

Q Give us an overview of recently launched product ELUXEO 7000 Series for early detection of gastrointestinal (GI) cancer.

Early detection is the key to tackle any sort of cancer. If detected early at the first or second stage, the patient can be treated cost-effectively.

Early detection increases patient’s life span but if it’s third or fourth stage detection, the cost of treatment goes very high, even the problem turning fatal at times. In India, major problem is late detection. Over 50 percent patients die within a year of cancer detection in India due to late detection.

Here, we have new technology for targetted biopsy and early alarm. Up to a certain level treatment is possible if cancer invaded up to submucosa (second layer of gut wall).

We recently launched a red dot awarded design Endoscopy system (ELUXEO – 7000 series), a first of its own kind of system in the area of flexible endoscopy loaded with four different coloured LED lights (blue, blue violet, green, and red). To get white light all lights are channelised in single path (the technology called as multi -light), lights play vital role here. We take short/narrow wave length light to get micro surface pattern, BLI & LCI are unmatchable feature allows clinician to detect the growth early, which helps to save the life.

We are into the very high-end systems with very high resolution scope with (Blue Light Imaging – BLI) and linked colour imaging (LCI). These systems go inside the body and give high resolution images to detect cancers at very early stage. This is useful for all types of gastro cancers including stomach cancer and colon cancers. Then we have CR system. We have a range of systems to detect cancers at an early stage.

Not only that, after screening, advance detection, staging comes, we have endoscopic ultrasound system developed by FUJIFILM in-house with the best EUS scopes with shorter rigid portion reduce patient trauma, allow doctor the ease of working and maneuverability.

Q Why Fujifilm’s Amulet Innovality at several healthcare centers across the country is viewed as future of mammography?

Fujifilm’s advanced tomosynthesis technology reveals the internal structure of the breast, simplifying the detection of lesions that gets overlooked in a routine mammography.

Fujifilm is focusing on the Full Field Digital Mammography market and taking proactive steps to improve the early detection rate by conducting symposiums and spreading awareness.

FFIN conducted a symposium in Delhi with Batra Hospital, Mumbai with NM Medical Center, Chennai with SRMC, Kolkata with Peerless Hospital, Vishakhapatnam with Vijaya Medical Center, Shimla with Indra Gandhi Medical College and Aurangabad with Government Medical College followed by press conference to generate the awareness about the cause.

As part of ongoing effort to generate awareness about this cause, we have tied up with Pinkathon (women marathon) as a “Wellness Partner” and educate women how early detection saves life.

We are installing mammography units in mobile vans to generate the awareness to the masses and screening women with potential risk of breast related diseases, e.g. Indian Cancer Institute at Delhi.

To generate awareness, we also conduct patient awareness programmes in association with hospitals like Tata Memorial Centre ACTREC, NM medical Mumbai, Action Balaji Cancer Hospital Delhi, SRMC Chennai, Shankra Cancer Hospital Bangalore.

We also launched the clinical case study book on digital mammography titled “Identifying Breast Cancer with 3D Tomosynthesis” written by Dr Shilpa Lad from NM Medical Mumbai.

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