Film fest sensitises on disability

we careWe Care Film Festival, seventh edition screened short films, documentaries which sensitised masses on disability issues. The film fest in the national capital aimed to bring about an attitudinal change towards the physically challenged.


The three day film festival showcased several national and international award winning films, which was organised by Apeejay Institute of Mass Communication(AIMC), Dwarka in association with internationally recognised NGO, Brotherhood supported by UNESCO, National Trust, UN Information Centre.

The basic objective of the festival is to abolish the stereotypes, myths and misconceptions associated with the differently-abled people.

This film festival is a reflection of the values that Apeejay Institute promotes and imbibes in its students – in this case, disability. We don’t confine the festival to the students of the institution but also try to reach out to other students of different schools and colleges, said Professor Ashok Ogra, Director, Apeejay Institute of Mass Communication.


The film festival was attended largely by students and people from different sections of the society including social activists, film makers, media professionals and the civil society.

As per Census 2001, over 21 million people in India suffer from one or the other kind of disability. This is equivalent to 2.1 per cent of the population.

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