January 2017

Making Quality Healthcare AFFORDABLE

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Dr Sajan Nair, Group COO, Zydus Hospitals & Healthcare Research Pvt Ltd

Having prime focus on making the quality healthcare affordable without compromising on any parameters, Zydus Hospitals believes in clinical outcomes and patient satisfaction beyond accreditation, says Dr Sajan Nair, Group COO, Zydus Hospitals & Healthcare Research Pvt Ltd, in an interview with Elets News Network (ENN).

What are the opportunities you are looking at in terms of delivering quality healthcare in India?

Within a short span of 18 months of commissioning, Zydus Hospital is already accredited and certified for cGreen OT, NABH and NABL for the quality process and protocols implemented.

It was a very proud moment for us when we recently got accredited with NABH certification for emergency medicine services — the first hospital in Gujarat and fourth in the country to have achieved this feat.

Regarding the accreditation, we are moving ahead for CAP in laboratory services, NABH for radiology, blood bank and nursing excellence. By December 2017 we hope to be JCI accredited.

As for the quality of services delivered, our vision is clinical outcomes and patient satisfaction beyond accreditation.

We are committed to delivering standard clinical & nursing services / process including care plan pathways with strong focus on regular internal/ external quality programs. However our prime mission is to make the quality healthcare affordable without compromising on any parameters.

Our staunch belief of having transparency in billing services and the various walk in/walk out packages has resulted in huge patient satisfaction as also the non-differential policy regarding the same.

Further, a system of checks and balances has been put in place for each of the non-medical services provided including housekeeping, food, etc. This keeps the patient and his attendant happy and satisfied

Please share with us your short- term and long-term expansion plans? What do you propose to achieve in 2017?

Zydus Hospital is coming up with full- fledged radiation centre and oncology unit with the latest technology and full-time consultants in collaboration with a very reputed oncology institute of US/Europe. The treatment protocols will be as per the standards recommended and practiced.

Presently we have a 550 bedded hospital in Ahmedabad & a 180 bedded hospital in Anand. Our Plan is to have a presence in all the five major cities of Gujarat with small outreach clinics across the state.

What are the key health services you offer and how do you plan to expand them?

We are focusing on high-end tertiary care especially in areas of neuro, cardiac, renal, gastro, orthopedics and critical care.

Regarding expansion, we have plans to tie up with like-minded hospitals in tier two and three cities across the state and in Africa. We hope to help them in getting good clinical outcomes by our team of experts through network connectivity using teleradiology and telemedicine. In addition to that the presence of outreach clinics will play a major role in meeting the unmet needs.

How are you leveraging ICT to improve efficiency of the hospital? Which key initiatives have you initiated in this regard?

We have been extensively using ICT for data capturing and analysis across all segments including medical and nursing..

We have plans to tie up with like-minded hospitals in tier two and three cities across the state and in Africa. We hope to help them in getting good clinical outcomes by our team of experts through network connectivity using teleradiology and telemedicine.

KEY ACCOMPLISHMENTS SO FAR
  1. cGreen OT, NABH and NABL accreditions in 18 months of operations
  2. NABH certification for emergency services 1st in Gujarat and 4th in India.
  3. Transparency in billing services and the various walk in/walk out packages
  4. Coming up with full-fledged radiation centre and oncology unit with latest technology in partnership with reputed oncology institute of US/Europe
  5. Plans to set up five hospitals — five in major cities of Gujarat
  6. Plans to tie up with like-minded hospitals in tier-II and III cities across India and in Africa
  7. Zydus has executed 214 community-based educational programmes as part of its CSR initiative
  8. Robust medical tourism programme for foreigners and NRIs who want quality treatment at the right cost

Our mobile application makes it easy for people to reach out and we would soon be integrating the details to be made available for the patient on one click across the net.

Going forward within three to four years, we are looking to be at Stage 7 of the Asia pacific EMRAM score as per the reference of HIMMS Analytics.

Please tell us about the CSR initiatives you have undertaken recently.

Zydus Hospital is working with the communities for promotion of good health through educational programmes – both inside and outside the hospital. As of now, we have done almost 214 community based educational programmes.

Specific programmes are done regularly keeping in mind the target audience like pollution and its effects with the traffic police where each and every policemen was given a health checkup and safety masks for prevention.

Programmes with chief ministers’ office for healthy living of girl students studying in municipal schools are just some of the few initiatives undertaken.

How is Zydus Hospitals promoting health tourism in India?

We are looking at Africa as a country and also the segment of non- resident Indians across the globe especially the NRGs who are looking at quality treatment at the right cost.

We work on a system of complete end-to-end package. No surprises for the patient travelling into a foreign country for treatment. Once they are in the city it’s the responsibility of the hospital to take care of receiving to departure of the patient and his attendants.

It’s important that they go back with happy memories of the city and more important the country which is foremost.

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