Bengt Rittri, CEO, Blueair, Sweden

Bengt Rittri, CEO, Blueair, Sweden

Blueair, Sweden-based innovator and manufacturer of indoor air purifying technologies in over 62 international markets, on the occasion of Global Wellness Day on June 11 made some key announcements on ensuring human well-being by tacking airborne pollution.

With the World Health Organization (WHO) describing air pollutionas the biggest environmental health risk, including around 7 million deaths, Blueair underlined the key challenges and solutions to tackle this problem.


Key Takeaways

  • Enshrining clean air as an internationally recognised human right in the Declaration of Human Rights of the United Nations (UN)
  • Increased threat due to airborne pollution to the health of children, women and men of all ages
  • Kills more people than smoking, road deaths and diabetes combined

Indian Institute of Tropical Meteorology (IITM) Survey “ India

  • The study was conducted in collaboration with the National Centre for Atmospheric Research (NCAR)
  • Analysed the present-day premature mortalities associated with the exposure to particulate matter (PM) 2.5 and ozone concentrations in India
  • Life expectancy in Delhi has been reduced by a shocking 6.3 years and in Pune by 3.4 years due to air pollution



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