July 2015

Ensuring Inclusivity and Access

We are excited to partner with the government for the progress of the country and improve the lives of millions of Indians, says Shekhar Agrawal, Senior Vice President, Vodafone India Limited

A state government made providing better healthcare a key agenda and wanted to curb child and maternal mortality rates. The Health Department needed a strong telecom partner with assured connectivity for the execution of this plan; Vodafone was the preferred choice.

Shekhar Agrawal, Senior Vice President, Vodafone India Limited

Shekhar Agrawal,
Senior Vice President, Vodafone India Limited

The Need

The primary asks were monitoring the health requirements of women and children, connecting them to the Accredited Social Health Activist (ASHA), and delivering timely updates about health schedules and plans to all who needed it.

Vodafone’s Unique Proposition

Vodafone helped the government gather verified data that gave a complete picture about individuals’ health, nutrition and education status. The project covered all to-be mothers and children of up to six years of age.

Vodafone’s web-based application connected 80 per cent of the population to the Health Department and the ASHAs. To prevent being left out of the healthcare delivery system, irrespective of their location, pregnant women and children were given unique Health IDs. A customised SMS platform, with USSD features, improved communication between various departments responsible for healthcare delivery. ASHAs received automated messages with updates about individuals mapped to them, and were trained to communicate effectively using mobile phones.

The Strategic Significance

Vodafone, a leading enterprise and a key mobility player in India, helped the state move from number based reporting to individual reports. Pregnant women and children were provided appropriate healthcare support. As a result, the health of expectant mothers and new-borns improved. Today, four more children in every 1000 births survive to celebrate their first birthday.

Vodafone is equipped to mobilise G2G and G2C initiatives to provide benefits and deliver outcomes for citizens, governments and businesses. We can help the government leverage mobile technology and be accessible to the citizens for health, education, employment, public safety, transportation, and financial and legal services.

We can help the government leverage mobile technology and be accessible to the citizens for health, education, employment, public safety, transportation, and financial and legal services

Vodafone’s robust, costeffective, intelligent, round-theclock services meet the core agenda of mGovernance. We are excited to partner with the government for the progress of the country and improve the lives of millions of Indians.

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