A Revolutionary Step Towards Cancer Awareness and Support

4th February 2024, New Delhi: Today, on World Cancer Day, the Indian Cancer Society (ICS) takes a giant leap in the fight against cancer by launching the “Rise Against Cancer” mobile app. This innovative app aims to tackle the primary impediment in cancer care – lack of awareness.

In an exclusive conversation with Dr. Asawari Savant, Sr. Sub Editor- eHealth, Elets Technomedia, Ms. Jyotsna Govil, Chairperson of Indian Cancer Society, with her team of experts led by Dr. Priya Parmar, Director Operations at Indian Cancer Society, highlighted the critical role of awareness in timely cancer treatment. The “Rise Against Cancer” app is a comprehensive, multilingual platform designed to bridge this awareness gap by providing a wealth of information on cancer.

Key Features of “Rise Against Cancer” App:

1. Multilingual Information Hub: The app offers information in multiple languages, ensuring accessibility to a wide audience across India.

2. Focused on Four Major Cancers: Addressing the government-identified priority, the app concentrates on breast cancer, cervical cancer, mouth cancer, and lung cancer, providing vital information for early detection and awareness.

3. Caregiver Support: Recognizing the importance of caregivers, the app provides guidance on patient care, access to resources, and navigating the complexities of cancer treatment.

4. Reinforcement of Medical Instructions: For patients overwhelmed by medical information, the app serves as a reinforcement tool, ensuring that crucial instructions from healthcare professionals are retained.

5. Palliative Care Resources: Acknowledging the reality of advanced-stage cancer, the app guides users on palliative care, emphasizing the importance of living pain-free and making arrangements for the future.

The Vision behind the App:

Jyotsna Govil reflects on the journey of Indian Cancer Society, which started with awareness talks four decades ago. The organization has evolved, leveraging technology to reach a broader audience, culminating in the development of the “Rise Against Cancer” app. The goal is ambitious – to reach out to at least 40 million people in India, fostering a collective effort in the fight against cancer.

About Indian Cancer Society:

Established in 1951 by Dr. D.J. Jussawalla and Mr. Naval Tata, the Indian Cancer Society is India’s first voluntary, non-profit national organization dedicated to cancer awareness, detection, cure, and survivorship. The society has been a beacon of hope for underprivileged cancer patients, relying entirely on public support for its activities. For more information, visit https://indiancancersociety.org/

Rising Together Against Cancer:

As the “Rise Against Cancer” app is unveiled on World Cancer Day, the Indian Cancer Society urges the healthcare industry and the public to join hands in this noble cause. The app represents a significant step towards holistic cancer care, encompassing awareness, early detection, treatment, and rehabilitation. By leveraging technology and collective efforts, the Indian Cancer Society aims to make a real difference in the lives of those affected by cancer.

Let us rise together against cancer and make every day precious for those battling this formidable foe.

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