July 2015

Food Fortification In Rajasthan: Enriching Lives

IIHMR UniversityImproving nutrition through partnerships and innovations

Rajasthan, one of Indian States, has a very high burden of micronutrient deficiency diseases such as an aemia, vitamin A deficiency,iodine deficiency disorders etc.These micronutrient deficiencies are prevalent across all socio-economic groups and affecting all age groups with high prevalence: 79.1 percent among children 6-35 months, 53.8 percent among ever-married women,and 61.7 percent among pregnant women. In addition, the occurrence of Neural Tube Defects due to folic acid deficiency is also very high (18per 1000 live births).  Furthermore, Rajasthan also has a low coverage of vitamin A supplementation and poor compliance of iron folic acid (IFA)tablets amongst pregnant women.

Why Nutritional Deficiencies are Rampant

Typical Indian diet has more cereals(providing energy) and very little pulses/legumes (promoting growth)and vegetables/fruits (preventing diseases). Common micronutrients deficient in our diets are Iron, Iodine,Folic Acid, and Vitamin A, B12, D.

Absence of vitamins and minerals has serious consequences. An aemia and Vitamin A deficiency are considered public health problems and Vitamin D deficiency is emerging as a big problem among all segments.Low reach of safe drinking water,poor sanitation and hygiene are also other factors that impact health and nutrition as these affect the nutrient absorption, lower the immunity, and thus add to the disease burden and high levels of malnutrition.

Why Fortify Staple Foods

Food fortification is the process of adding micronutrients to food items offering an opportunity toward improving the micronutrient status of population. Fortification,especially of staples like wheat flour, oil, milk etc., is considered to be a good strategy to reduce dietary deficiencies. In Rajasthan, per capita consumption of wheat, milk and oil is higher than the average consumption in India hence these are good vehicles for fortification.

Advantages of Food Fortification

Staple food fortification has several advantages:

  • It is a proven simple technology
  • It has a positive impact on health status
  • It is inexpensive as costs about 2 -10 paisa per kg of food item
  • It improves national economic performance by improving the health status of people and hence their working capacity

GAIN Partnerships Supporting Large-scale Food Fortification

GAIN considers food fortification as an appropriate medium-to-long term strategy to reduce the high burden of micronutrient malnutrition. Hence, GAIN in Rajasthan signed a Grant Agreement with Institute of Health Management Research (IIHMR), in 2011, for providing support to build the capacity of food processing industries like roller flour mills oil refineries, milk dairies and centralized kitchens cooking Mid-day Meals, facilitate quality assurance and control and support social marketing and communication and policy advocacy for scaling up food fortification.

With all the efforts and advocacy,the GAIN-supported food fortification project in Rajasthan is progressing well. IIHMR University and GAIN have been actively engaging with Government, Food Industries, UN agencies, Civil Society Organizations and media for policy advocacy and positioning Food Fortification as a complementary strategy to reduce micronutrient malnutrition in the State.

Staple Foods Fortified and Persons Reached in Rajasthan and Madhya Pradesh with Direct GAIN Support and Leveraged through Policy Advocacy
Food vehicle Tonnage fortified per annum Persons reached(approx.)
Wheat flour (with direct Project support) 360,000 5,000,000
Wheat flour (Provided / supported by the State Govt.) 1,560,000 21,500,000
Voluntary wheat flour by individual millers 300,000 4,150,000
Milk* (with direct Project support) 564,000 7,421,000
Oil (with direct Project support) 600,000 83,000,000
MDM and ICDS children reached through the centralized kitchens (with direct Project support)* 1,100,000
  • Specifically, IIHMR University, under the GAIN supported Project has actively engaged with the:
    Food processing industries for their capacity building on Fortification.
  • Department of Food and Civil Supplies for main streaming fortified wheat flour in the Public Distribution System. Iron-spottesting kits were especially developed and provided to the Rajasthan State Food and Civil Supplies Corporation to undertake“Qualitative assessment of flour fortification” at the production level and also at the point of sale,i.e. Fair Price Shops.
  • Regulatory bodies at the State and National level to get the standards of fortified foods notified/minuted.
  • Commissioner,Food Safety, Rajasthan, to appraise the 7State Food Laboratories and identify the “gaps” that need to be strengthened for accreditation by NABL. All Food Safety Officers and the Chief Medical Officers in the State were trained on significance of Food Fortification and undertaking regulatory monitoring.
  • Department dealing with MD Mand trained all the Master-trainers of Cooks-cum-helperson good nutrition and safe cooking practices.
  • Government of Rajasthan (GoR)is highly committed to improve nutritional status of the people. It is reflected in the pronouncements of Hon’ble Chief Minister in budget speech 2015-16, as below:
  • Fortified wheat flour, for tifiededible oil and Double Fortified Salt would be provided to all the persons covered under the National Food Security Act, through the Public Distribution System
  • Strengthening of the Food Safety laboratories in the State
    MDM Directorate also issued a guideline in September 2013 to all the schools to use fortified soyadalanalogue and fortified oil for cooking the mid-day meals.
    In addition, GAIN is actively engaged with UNICEF and the GoR to:
  • Prepare the State’s strategy document: Rajasthan Nutrition Mission,where in GAIN specifically contributed the strategy chapter on ‘Food Fortification as a Complementary Strategy to Reduce Micronutrient Malnutrition’
  • Develop a partnership proposal for“Community-based Management of Acute Malnutrition” (CMAM)
  • “Hon’ble Chief Minister has announced that the Government of Rajasthan will undertake rehabilitation of children suffering from Severe Acute Malnutrition(SAM) through the Community-based programme entitled:Community-based Management of Acute Malnutrition (CMAM)in 10 high priority districts(HPD) and 3 Tribal districts, in a phased manner”

About Gain: Global Alliance For Improved Nutrition

The Global Alliance for Improved Nutrition (GAIN) is a Swiss foundation headquartered in Geneva with a special international status granted by the Swiss government. GAIN was created in 2002 at a Special Session of the UN General Assembly on Children.It is an alliance driven by the vision of a world without malnutrition.

GAIN’s approach is improving nutrition by building partnerships that enable innovations. It supports public-private partnerships to increase access to the missing nutrients in diets necessary for people, communities and economies to be stronger and healthier. It has a team of professionals located worldwide, which represents diverse sectors and backgrounds.

In less than a decade, GAIN has been able to scale its operations by working in partnership with governments and international agencies, and through projects involving more national partners and civil society organizations in more than 40 countries, reaching an estimated 811 million people with nutritionally enhanced food products.About half of the beneficiaries are women and children. GAIN’s goal is to reach 1 billion people by 2015 with nutritious foods that have sustainable nutritional impact.

GAIN has a Liaison Office in India since 2007. GAIN has supported projects on Staple Food Fortification,Mothers, Infant and Young Child Nutrition in Rajasthan, Madhya Pradesh, erstwhile Andhra Pradesh, Uttar Pradesh and Bihar. Besides this, GAIN is working at a National Level on the Salt Iodisation. GAIN adopts a multi-stakeholder approach to its work and its partners include National and State Government Ministries and Departments; Bi-Lateral and Multi-Lateral Agencies,National and International NGOs/Foundations working in India



  1. zgrzewanie rur pp czas

    January 16, 2018 at 7:51 pm

    Hi, Neat post. There is an issue with your site in web explorer, would test this… IE still is the marketplace leader and a big component to folks will omit your excellent writing due to this problem.

  2. sklepy bhp gorzow

    January 16, 2018 at 8:46 pm

    Very interesting info !Perfect just what I was searching for! “Fear not that thy life shall come to an end, but rather fear that it shall never have a beginning.” by John Henry Cardinal Newman.

  3. BestFurniture

    January 17, 2018 at 2:16 pm

    Keep functioning ,terrific job!

  4. HealthLaw

    January 17, 2018 at 2:25 pm

    Hey there, You have done a fantastic job. I’ll certainly digg it and personally suggest to my friends. I am sure they will be benefited from this site.

  5. EducationScholarships

    January 17, 2018 at 2:26 pm

    Pretty nice post. I just stumbled upon your blog and wished to say that I have really enjoyed browsing your blog posts. In any case I will be subscribing to your feed and I hope you write again very soon!

  6. Buty Jeansowe Damskie

    January 17, 2018 at 3:10 pm

    I really appreciate this post. I’ve been looking everywhere for this! Thank goodness I found it on Bing. You have made my day! Thx again!

  7. signage

    January 17, 2018 at 5:16 pm

    MetroClick specializes in building completely interactive products like Photo Booth for rental or sale, Touch Screen Kiosks, Large Touch Screen Displays , Monitors, Digital Signages and experiences. With our own hardware production facility and in-house software development teams, we are able to achieve the highest level of customization and versatility for Photo Booths, Touch Screen Kiosks, Touch Screen Monitors and Digital Signage. Visit MetroClick at http://www.metroclick.com/ or , 121 Varick St, New York, NY 10013, +1 646-843-0888

  8. Health

    January 17, 2018 at 8:46 pm

    Hey There. I found your blog using msn. This is a very well written article. I’ll make sure to bookmark it and return to read more of your useful info. Thanks for the post. I’ll certainly comeback.

  9. NursingEducation

    January 18, 2018 at 2:58 am

    Thanks , I have just been searching for info about this subject for a while and yours is the best I’ve came upon till now. But, what concerning the bottom line? Are you sure about the source?

  10. BookFlights

    January 18, 2018 at 3:07 am

    What i do not understood is in fact how you’re now not actually a lot more neatly-liked than you may be right now. You’re so intelligent. You already know therefore significantly relating to this matter, made me individually believe it from numerous various angles. Its like women and men aren’t fascinated unless it¡¦s one thing to do with Lady gaga! Your personal stuffs excellent. All the time care for it up!

  11. high

    January 18, 2018 at 3:18 am

    Faytech North America is a touch screen Manufacturer of both monitors and pcs. They specialize in the design, development, manufacturing and marketing of Capacitive touch screen, Resistive touch screen, Industrial touch screen, IP65 touch screen, touchscreen monitors and integrated touchscreen PCs. Contact them at http://www.faytech.us, 121 Varick Street, New York, NY 10013, +1 646 205 3214

  12. Topanky Mustang

    January 18, 2018 at 4:06 am

    You have remarked very interesting points! ps nice web site.

  13. www.yoghurtplus.com

    January 18, 2018 at 9:39 am

    Great paintings! This is the type of information that are supposed to be shared across the internet. Disgrace on the search engines for no longer positioning this post higher! Come on over and visit my web site . Thank you =)

  14. Automotive Direct

    January 18, 2018 at 2:03 pm

    Thank you, I have recently been looking for info approximately this topic for a while and yours is the best I have found out till now. However, what concerning the conclusion? Are you sure concerning the source?

  15. Cottage House Plans

    January 18, 2018 at 2:03 pm

    Thanks a bunch for sharing this with all folks you really recognise what you’re talking about! Bookmarked. Kindly additionally discuss with my site =). We will have a link change agreement between us!

  16. NaturalSkinCare

    January 18, 2018 at 2:05 pm

    whoah this weblog is great i like studying your articles. Stay up the good work! You know, many individuals are looking round for this information, you can help them greatly.

  17. Digital Marketing

    January 19, 2018 at 4:54 am

    Hello. impressive job. I did not imagine this. This is a splendid story. Thanks!

  18. Vacation Packages

    January 19, 2018 at 4:54 am

    My spouse and i were peaceful that Albert managed to round up his reports through your precious recommendations he gained when using the web site. It’s not at all simplistic to simply continually be handing out tips which other people could have been selling. Therefore we do understand we have got the website owner to thank for this. All of the explanations you’ve made, the straightforward website navigation, the relationships you will give support to promote – it’s mostly remarkable, and it is aiding our son in addition to our family feel that the subject is cool, which is certainly quite essential. Many thanks for the whole thing!

  19. Math Education

    January 19, 2018 at 4:55 am

    I’m still learning from you, while I’m making my way to the top as well. I certainly enjoy reading all that is written on your site.Keep the tips coming. I enjoyed it!

  20. Makeup Reviews

    January 19, 2018 at 4:55 pm

    Magnificent site. Plenty of useful info here. I¡¦m sending it to a few buddies ans also sharing in delicious. And of course, thank you on your sweat!

  21. Petarda

    January 19, 2018 at 5:38 pm

    I like this web blog so much, saved to favorites. “Respect for the fragility and importance of an individual life is still the mark of an educated man.” by Norman Cousins.

  22. Family Medicine

    January 20, 2018 at 2:12 am

    Someone essentially assist to make seriously posts I would state. This is the very first time I frequented your web page and so far? I surprised with the research you made to create this actual post extraordinary. Fantastic job!

  23. Sports Scores

    January 20, 2018 at 2:12 am

    As I web-site possessor I believe the content matter here is rattling wonderful , appreciate it for your efforts. You should keep it up forever! Best of luck.

  24. Cottage House Plans

    January 20, 2018 at 2:13 am

    What i don’t realize is actually how you’re no longer actually a lot more neatly-appreciated than you might be now. You’re so intelligent. You recognize thus considerably in the case of this matter, made me for my part consider it from numerous varied angles. Its like men and women aren’t interested except it¡¦s one thing to do with Woman gaga! Your own stuffs great. Always maintain it up!

  25. Health

    January 20, 2018 at 9:45 am

    Normally I do not read post on blogs, but I wish to say that this write-up very pressured me to check out and do it! Your writing taste has been amazed me. Thank you, quite nice post.

  26. Business

    January 20, 2018 at 3:58 pm

    Thanks for helping out, excellent info .

  27. Brudny Dywan

    January 21, 2018 at 12:42 am

    I have read several excellent stuff here. Certainly worth bookmarking for revisiting. I surprise how a lot attempt you place to create this kind of excellent informative web site.

  28. Gorzów Wielkopolski Noclegi

    January 21, 2018 at 1:30 am

    You have brought up a very superb points , thanks for the post.

  29. Best Home

    January 21, 2018 at 2:09 am

    I just couldn’t go away your site prior to suggesting that I really loved the usual info a person supply to your guests? Is gonna be again incessantly in order to check up on new posts

  30. new tech gadgets

    March 15, 2018 at 11:20 am

    Hello.This article was extremely fascinating, particularly because I was browsing for thoughts on this topic last Saturday.

  31. fashion

    March 15, 2018 at 11:20 am

    Hello there, just became alert to your blog through Google, and found that it is truly informative. I am gonna watch out for brussels. I’ll be grateful if you continue this in future. Lots of people will be benefited from your writing. Cheers!

Leave a Reply

Your email address will not be published.

Most Popular





Get Heard Portal


eHealth Event Report



To Top