ADVANTAGE

AdvantageClub.ai, a prominent global AI-driven platform specializing in employee engagement and flexible benefits, has unveiled Advantage Wellness, a groundbreaking comprehensive wellness marketplace for employees. This innovative platform marks a significant milestone as India’s first marketplace-led, integrated wellness solution, designed to tackle the inefficiencies associated with traditional corporate wellness programs.

Advantage Wellness is an extension of the company’s broader Advantage FlexBen suite, created to address critical shortcomings in existing wellness offerings. Many traditional programs are plagued by fragmented services—such as health checkups, outpatient consultations (OPD), and social wellness initiatives—that function in isolation. This disjointed approach often leads to lower employee engagement and an inefficient experience. Moreover, reliance on cumbersome reimbursement models has contributed to low adoption rates in many companies. Single-provider wellness solutions further limit employee choice, negatively affecting the overall experience over time.


In contrast, Advantage Wellness offers a cohesive, flexible approach by integrating a wide range of services, including health checkups, OPD consultations, medication access, fitness plans, and social wellness programs. Its marketplace model empowers employees to select from leading service providers, allowing them to personalize their wellness journeys based on individual needs and preferences.

“We’ve seen how fragmented wellness programs can hurt both the employee experience and a company’s return on investment,” said Sourabh Deorah, Co-founder and CEO of AdvantageClub.ai. “With Advantage Wellness, we’ve created an integrated solution that offers everything from health checkups and OPD services to fitness and social wellness activities. Employees can now choose what best suits their needs, and organizations only pay for services that are actually used. It’s a true win-win scenario.”


The platform leverages Adva.AI, a powerful AI-driven tool, to connect various wellness services and provide personalized recommendations tailored to each employee’s health and wellness needs. This ensures greater engagement with available programs, guiding employees along their wellness journeys. For companies, the “pay-for-what-you-use” model allows for more efficient allocation of wellness budgets, and large-scale corporate programs have reported usage redemption rates as high as 80-90% in recent years.

Also Read: Mental Health in the Workplace with Trijog

In addition to improving employee health outcomes, Advantage Wellness simplifies wellness program management for organizations, ensuring that wellness initiatives remain flexible, data-driven, and centered around employee needs.

With its launch, Advantage Wellness is poised to redefine corporate wellness in India, offering a more integrated and effective solution for today’s dynamic workforce.


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