December 2017

GVK EMRI: Using ICT to Give Back to Society

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K Krishnam Raju Director, GVK EMRI

K Krishnam Raju
Director, GVK EMRI

As part of its “Giving Back to Society” initiative, GVK EMRI has identified many avenues to work for holistic growth and improvement of the people and the society, leading towards overall societal and economical growth, and thus building nation, writes K Krishnam Raju, Director, GVK EMRI.

Emergency management services are undergoing a paramount change and more technology driven concepts are coming into existing system to increase the efficiency and reduce the “Muda” in turn, which is very soon going to change the face of EMS in India.

We believe in continually improving, hence partnered with technology driven organisations to bring in mobile app development for real time data collection, automation, appropriate hospitalisation, dynamic repositioning of ambulances and other concepts for better monitoring to reduce the time in responding to incident location in our Emergency Ambulance Services (108).

To strengthen our existing Janani Shishu Suraksha Karyakram project we are planning to bring in “ImTeCHO” (Innovative mobilephone Technology for Community Health Operations) application all across our operational States so that JSSK Service can harness the platform for better performance and increased service delivery. ImTeCHO is an innovative mobile phone application which connects ASHA’s to PHC staff including medical officers and command center which records the information on all pregnancies including the immuniSation schedule. This will help in reduction of “2 and 3 Delays in pregnancy” there by having huge impact in both MMR & IMR. ImTeCHO provides support to ASHAs throughout continuum of care starting from beginning of pregnancy up to child completes critical first two years of age.

Benefits of New Initiative

• Saving in travel time of ambulance (increase in UP TIME)

• Quality of work

• Accountability of work carried

• Cost effectiveness

• Flexibility to synchronize the shift timing to the demand

• Reduce non-operational kms

As part of our “Giving back to Society” initiative, we have identified many other avenues where we can work for holistic growth and improvement of our people and society, leading towards overall societal and economical growth thus building nation.

Giving back to Society initiativeWe all know that about 20.5 million people depend upon livestock for their livelihood and livestock sector contributes 4.11% to GDP and 25.6% of total Agriculture GDP. We have a huge scope to rebuild and assist our rural economy to develop many a fold in coming years. Considering the same fact in mind, we have already started 1962 Animal ambulance in two States Tamil Nadu and Telangana and hope that this project shall soon be rolled out in all our states.

Study says that one serious road accident in the country occurs every minute and 16 die on Indian roads every hour. An estimated 1,214 road crashes occur every day in India. Two wheelers account for 25% of total road crash deaths. Twenty children under the age of 14 die every day due to road crashes in the country. To counter this, we are working on awareness programmes like “Road Safety Projects” in Gujarat to curtail the road accidents/mishaps and hope that soon it will be rolled out nationwide.

Study says that one serious road accident in the country occurs every minute and 16 die on Indian roads every hour. an estimated 1,214 road crashes occur every day in India. Two wheelers account for 25% of total road crash deaths. twenty children under the age of 14 die every day due to road crashes in the country.

Emergency Ambulance ServicesAs said earlier also, we are growing gradually and now operating more than 10,900 ambulances nationwide. For effective service delivery, the health of the vehicle has to be always taken care of. Considering the fact in mind, we always look for change and innovate our processes. Currently, we have three-tier maintenance systems i.e. to maintain the ambulance at location by Pilot, to maintain at local vendor workshop either OEM authorised or private vendor or to maintain at GVK EMRI workshops and Mobile Service Vans (MSVs) but still there were some gaps which were unanswered. In order to bridge these gaps and ensure reliability, uninterrupted, prompt, timely and cost-effective maintenance, we GVK EMRI have coined a new concept of Satellite work stations in each district with minimum capital investment and manpower to meet the basic vehicle preventive and BD maintenance.

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