eHealth Bureau Eva Bio Trade X Pvt Ltd, one of the leading pharmaceutical companies has announced a joint venture with Lamar Natural Products Pvt Ltd (Cipla). The pharmaceutical products are manufactured by Cipla and its allies Lamar in different categories that range from lifestyle, men, women, to child care segments.Eva Bio will be the marketing partner for these products in India, while Lamar Natural will be taking care of the production. In addition, Eva Bio will also establish the network of supply chain  management and marketing team across the country. Priority of both the organisations is to create a strong presence in OTC & FMCG segment.Shonal Lulla, MD, Lamar Natural Products Pvt Ltd shared, “All the products are exported to 180 countries and are now being launched in India under the joint venture of Eva Bio Trade along with Lamar Natural.” Ajay Kumar Mehra, Director, Eva Bio Trade X Pvt Ltd added, “With a plan to achieve a target of INR 100 crore in the first year of its operation, we are committed to provide high returns all over the country.”

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