Apollo DKV Insurance recently announced its tie-up with Bonsai Insurance Broking Pvt. Ltd., a leading Insurance Broker in the General Insurance segment for online insurance shopping through its website www.Insurancemall.in. Apollo DKV, with its vision, “To provide affordable and innovative health insurance solutions to every citizen of India and become their first-choice partner in positive health”, today announced its tie-up with Bonsai Insurance Broking Pvt. Ltd., a leading Insurance Broker in the General Insurance segment for online insurance shopping through its website https://www.Insurancemall.in. The tie-up would offer customers a comprehensive solution for purchasing health insurance products over the internet. In its continuing endeavor to make healthcare accessible to the people of India, Apollo DKV’s strategic plan is to bring world-class insurance experience to consumers across India. This tie-up is yet another step towards offering unparalleled product range and value to its customers. The company plans to have a national presence across 25 cities by the second year of operations and spread to over 100 locations by 2010. The tie-up will provide the common man with indigenously developed ‘quote-engines’ to compare, choose and buy Insurance online. The website also offers complete portfolio management (renewal auto-reminders to advisory) and claims assistance on policies purchased. The website endeavors to give the common Insurance buyer complete power of information and decision making. Speaking on the tie-up, Mr. Chandrasekhar, CMO, Apollo DKV, said, “Apollo DKV is putting in a concerted effort at expanding the health insurance category and making it more affordable and accessible. Partnerships like this with Bonsai Insurance Broking for purchasing online Insurance reiterates our commitment towards the same and would enhance customer satisfaction.” Commenting on the tie-up, Mr. Manish K. Jaiswal, CEO and MD, Bonsai International Group, said, “It is our pleasure to be associated with Apollo DKV a highly respected health insurance company from one of Asia’s leading healthcare group and a highly trusted brand in India. At Bonsai, we always provide exciting and interesting deals for our partners. Through this tie up we are looking at a fruitful association of building relationship with the loyal customers of Apollo DKV.”

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